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In today’s post, we’ll be sharing some inside info about the evolution of Big Brand Store. Then and now. How the store started, what it first looked like, how the logo has evolved, and lots more. Looking back through the archives, it’s crazy to reflect on how Big Brand Store, and the ecommerce industry as a whole, has completely transformed over the past decade. Incredible!

Big Brand Store started in 2011 as a consumer electronics ecommerce destination store. Like most tech companies of it’s era, it also started in a garage! And we used a whiteboard to keep track of orders.

In this article, we’ll show you the evolution of the Big Brand Store logo, what the first and second versions of the store looked like, and a lot of other cool stuff we dug out. Enjoy.

 

LOGO EVOLUTION

CONCEPT LOGOS (early 2011)

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OFFICIAL LOGOS

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The first version of Big Brand Store was built on OS Commerce which predates modern platforms like Shopify, Magento, and WooCommerce. The first major change to the site was the logo update in 2013. Here’s what the store looked like:

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The second version of the store was built on PrestaShop and looked a lot more modern, plus it had new features like built-in order tracking and integrated Facebook news feeds. It was also mobile responsive – quite a big thing back then!

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Our Facebook page was opened at the time of the new store opening:

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Here’s an extract from the first Big Brand Store press release, dated 27 November 2013:

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So that’s how it all began. Not unlike other early players in the ecommerce space in South Africa, the business morphed in its own direction as it found its place in the market. To continue its growth trajectory, it branched out into several other verticals in the local and international market where it has continued to operate (under another name) until today.

Big Brand Store officially relaunched to the public on 19 January 2021!

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Some of these images from the original Big Brand Store are too good to forget…

And now, after a short break, we’re finally back!

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We’re absolutely thrilled to announce that BIG BRAND STORE IS BACK! Bigger and better than ever before.

Big Brand Store was established in 2011 as your premier online consumer electronics retailer, and the business grew rapidly until 2015. Not unlike other early players in the ecommerce space in South Africa, the business morphed in its own direction as it found its place in the market. To continue its growth trajectory, it branched out into several other verticals in the local and international market where it has continued to operate (under another name) until today.

Big Brand Store officially relaunched to the public on 19 January 2021!

The store has a brand new design and is highly optimised to give you the ultimate mobile (as well as desktop, of course) shopping experience.

Inside you will find a selection of SA’s most trending products at unbeatable prices. New products are added every single day, so if you don’t find something interesting today, be sure to come back tomorrow!

Our product sourcing team has more than 60 years collective experience in sourcing the best products from around the world, and we bring this experience to you.

Not only was Big Brand Store one of the first consumer electronics ecommerce retailers in South Africa, we also prided ourselves in being one of the safest. And this promise remains today. We use state-of-the-art payment processing technologies powered by Stripe, who is arguably the best ecommerce payment processor in the world, to provide you with an extremely safe, secure, and private shopping platform. These technologies give you an exceptionally smooth in-store order processing experience that is only rivaled by the best of the best!  We’ve also given our customer service department a major overhaul, including the implementation of a world-class Customer Service ticketing system, always-on Live Chat, and on-the-ground field representatives in Durban, Johannesburg, Pretoria and Dubai.

And we deliver FAST! You can expect deliveries to major centres in South Africa in as little as 1-3 days. All our products are locally sourced and in stock.

Big Brand Store is under active development, so over the coming weeks and months, you’ll notice many feature enhancements and catalogue additions. Our aim is to be the leading trending deals destination store in South Africa – To source the absolutely best deals on the greatest products from around the world, and to provide you with the safest, most enjoyable online shopping experience.

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